A creative based in London, taking branded content from concept to execution.

WHAT I DO

I put brand values, customer mindset and creativity together to think up ideas that engage audiences. I use my copywriting expertise to bring to life campaigns with stories worth sharing.

I rack up my screen time hours in my spare time and do deep-dives into internet culture, communities, algorithms and trends to keep on top of what’s next.

Brands I’ve Worked With

Urban Outfitters, Swarovski, The Body Shop, White Stuff, Lyst, Wonderland Magazine

SEE MY WORK